When I first considered the possibility that painting might actually be something that I could become successful with, I knew that I would have to become proficient in self marketing. I started by networking with artists that I found on Facebook that appeared to be successful and that inspired me. Tim Gagnon and Nancy Medina were artists on the top of my list. After all, it was Tim Gagnon and his online 12 week painting lessons that I give credit to for allowing me to regain my confidence, lost after so many years of idle brushes. His style is unique and no one can paint a tree or a cloud like he does. Check his website out at Tim Gagnon Studio . I would recommend his lessons if you are wanting to learn painting and not be intimidated by having an instructor looking over your shoulder. With today's technology Tim allows you the ability to replay, rewind, pause and fast forward your way to a beautiful painting created by your own two hands.
From nearly the beginning of getting on Facebook, I found an adorable artist that can paint flowers like none other and let me tell you she sells paintings before she even has time to clean her brushes. Nancy Medina from (If you can believe this coincidence) Flower Mound, Texas must keep her local florist very happy because she is a proficient daily painter that produces beautiful still lifes that are shipped around the world. Right away I fell in love with both her website and blog. Take a minute to be impressed at Nancy Medina and her online presence.
So viewing the success of these two artists I realized that both had (1) a professional looking website and (2) kept a consistent blog presence. Nancy has also set herself apart with her constant references to her two little pug dogs that are her studio companions. This makes her seem real and personal and that is very important as an artist. People not only purchase art because they like the way it looks but also because in many cases they feel a connection to the artist.
In my short experience, I find that I spend as much time talking to the public about all the places I have visited in this very interesting state of Nevada as I do about the painting itself. Because I paint so many desert or Nevada scenes, I have referred to myself as a "Nevada Artist". I live in the hottest (I'm not talking about temperature even though it often applies) tourist destination in the country so why not associate myself with that fact. If anything they might remember that I'm that artist from Las Vegas. So find something that sets you apart from the rest and really work it!
So my advise to you if you are seriously considering following your passion is:
1. start a blog using either Blogger or WordPress. Both are free and in the beginning FREE is GOOD! Blog at least once a week. Even if you think no one is reading, KEEP with it. Also check out as many blogs as you can and make notes of things you like about these blogs. I also read a couple of books on the subject too.
2. Build a website to showcase your passion. I found Weebly to be a perfect fit for my zero website design abilities and again Weebly is FREE! I really only update my website if I have a new painting to add or if I'm showing at a new location. So once you have found the template you like and have built each page the time spent maintaining the website can be minimal. I do like to check out my statistics each day to see how many unique visitors I have had. In this past month I have had 265 visitors and on Jan 23, 2013 I had a record 36 visits. For some reason on that day it was like having a mob visit my little world!
3. Take advantage of finding Facebook friends that have your same passion and let their energy keep you inspired and focused. Each morning when I log onto my Facebook account it is as if I am being treated to a personal tour at the finest art gallery on the planet. The talent and work being done by these amazing artists keep me running to my little studio. Now they don't buy your work but you can certainly learn a great deal from just listening, watching and imitating them. I love Facebook for that reason so I have created my own page so that my personal world and my professional world can have a separate face.
Obviously, you have found my blog or you wouldn't be reading this, but I encourage you to check out my website at Julie Townsend Studio.com and take a peek around. I'll leave the "OPEN" sign in the window just for you.
Hi Julie,
ReplyDeleteI have just discovered your blog. You have lovely paintings and very interesting blog posts. Your beautiful landscapes are a great advert for your local area.
Wendy
Thank you Wendy...you have no idea how such a nice comment has made my day!
ReplyDeleteJulie, you have inspired me to do a website. Weebly is great! I had tried another one a long time ago and it never got off the ground. Thanks!
ReplyDeleteJanet...I thought Weebly was a good option and I find it easy to get it up and running. I see other posts about a site called WIX but since I'm pretty happy with the way my website looks I'm not interested in changing. I did pay Weebly to have my domain name hosted through them but at this point I am still using the free version. I'm glad I could help!
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